Artificial intelligence is transforming how nonprofits engage supporters, but many fundraisers are still unsure how to harness its potential–and mitigate its risks. Early adopters have shown how AI can support everything from strategy development, analytics, and planning to outreach, proposal development, and stewardship. These benefits can free up valuable fundraiser time for relationships and engagement. However, at a time of ebbing donor trust, getting it right is key.

In this session, we will explore:

1. The potential for integrating AI into donor engagement

2. Practical applications for fundraisers—beyond the buzzwords

3. How to use AI ethically and responsibly

4. Common mistakes to avoid